Trends Health Online Magazine #HappyFutureMommy Social Media Promotion

From March 23 to April 24, Trends Health online magazine invited mothers-to-be to share photos of them and pistachios or their favorite pistachio recipes on Trends Health Weibo page. The promotion generated over 13.4 million impressions and 27,000 comments. #HappyFutureMommy became the fifth most popular hourly topic on Weibo on March 24.