French Fitness Bloggers Promote Health Benefits of Pistachios

In January, APG teamed with four of France's top fitness bloggers to increase awareness of the health and weight-loss benefits of American pistachios on the social media platform Instagram. The campaign reached more than 111,000 active consumers, with over 9,200 sharing, liking and commenting on the APG's posts about health, exercise and a nutritious diet that includes pistachios.